Wednesday, April 18, 2012

Digitization



In such a media-rich environment, like we live in today, almost everything can be transformed into a ‘digitized’ experience. From apartment viewings, to concerts, to college tours, most activities that are based in the medium of physical space are being moved to a screen in order to increase “convenience” of consumers. This his has been going on for a long time, and as a businessperson, it is opening up lots of doors in terms of new products and services that can be offered to the market. For example, 3D concerts that are being played in movie theatres are a new innovation that are widely spreading with artists such as Justin Bieber and Katy Pery launching their own 3D Concert Movies. It almost seems as if activities and events that focus on physical space are moving to the virtual world.

There are still physical spaces, however, that remain purely that – physical. Especially in New York City with its abundance of galleries, public spaces, parks it’s easy to be taken aback by a physical space, even in our digitized world. One place that always does this for me is the Metropolitan Museum of Art – the physical space in which the art is housed in, is to me, a piece of art itself. The architecture and the actual building is what I find most beautiful – more beautiful than the actual art itself. Places like these will never be able to be truly digitized – while works may be available online, the presence of the building never will be. 

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